SeotoBiz - Improve your online business using SEO Services,White plains.

SEO helps online businesses in increasing brand awareness, sales, drive huge traffics to their website. When you type a query on the search engine, you get hundreds of results that match your query. And you visit the results that are shown first in the list.

But have you ever wondered how these rankings have been made? This is all because of search engine optimization.
If you want to improve your business. Here are some points

• web site design
• get listed on local directories
• promote testimonials
• promote reviews

SEO is absolutely key to online marketing and at the same time, represents some of the most economical and efficient efforts you will undertake to improve your business performance. Think of it this way: the big three search engines--Google, Yahoo and Bing--are funneling pre-qualified prospective customers to your business.

SEOtoBiz : SEOtoBiz will optimize your website to grow your business. Coming from diverse professional fields, our team comes together to provide wholistic solutions to your SEO requirements. For quotes, you can call at 1(800) 871 9987 or send us mail at info@seotobiz.com. Our office is located at Suite 101, 777 Westchester Avenue, White Plains, NY 10604. For more information, visit www.seotobiz.com

What is involved in effective SEO?

Search engine optimization is the process of moving the visibility of a webpage or website in search engine. Seo uses techniques and tactics  to increase the amount of visitors to a web page or website and obtains a high-rank  in the search results page of a search engine.

Internet plays an active role in human being’s life.  Internet is the most efficient and cost effective ways to advertise the business. Choosing the internet for advertising your business is the best way to improve it. It is not just enough to design a website and leave it. You have to optimize it to reach on the top place of search engine.

Why SEO is important to your business?

SEO plays an important role in interenet marketing. SEO is best way of advertising your business in the competative field. SEO is a process of performing some changes and allows your website to appear among the first few results on a search engine results page. SEO uses specific key words strategically throughout content created with the purpose of being published onto the internet. Those keywords are regularly used in search engines.

What are involved in SEO?

Organic SEO

Organic Search Engine Optimization includes the natural way of achieving high rankings on search engine results, thus attracting traffic through these results. This natural way excludes PPC, paid advertisement, etc.

If you search for any keyword on Google, you will notice that there is a difference between paid search results surrounded by the colored box, and the word "Ads" to the upper right. The other websites appear as normal search results.

On page SEO

The objective of On-Page Optimization is to ensure better discovery and ranking probability by search engines as well as to improve the visitor experience. The process of optimization should always start with on-page optimization.

Off Page Optimization

Off Page Optimization has the objective of improving website rankings and visibility over the internet, especially with search engines.

It is more focused on link building and Social Media Marketing. Websites with more backlinks and social media links have the potential to attract more visitors.

Local optimization

Local SEO Service is best for a company when its target client base is located in one or more small geographical areas. For example, a doctor or lawyer targeting local clients in a city should select local SEO for his website. Law firms, attorneys, medical practices, small businesses, family owned local establishments, and restaurants are other examples where local SEO may be a wise option.

SEO services in Westchester

SeoToBiz1, search engine optimization westchester company, has a team of highly motivated professionals who deliver highly efficient services of the best quality, in a very cost effective and transparent manner. Coming from diverse professional fields, our team comes together to provide wholistic solutions to your SEO requirements.

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1.SEOtoBiz: SEOtoBiz will optimize your website to grow your business. Coming from diverse professional fields, our team comes together to provide wholistic solutions to your SEO requirements. For quotes, you can call at 1(800) 871 9987 or send us mail at info@seotobiz.com. Office is located at Suite 101, 777 Westchester Avenue, White Plains, NY 10604. For more information, visit www.seotobiz.com

Original Article Posted at: http://www.xvarticles.com/what-is-involved-in-effective-seo/

Difference between On page and Off page SEO

The best way to promote your website is through optimisation. Through proper optimisation, you can improve the ranking of your website in search engines. You have to optimise your website on page as well as off page. On page SEO and Off page SEO both are important for the success of your website. In this article author explains about the differences between On page SEO and Off page SEO.

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The best way to promote your website is through optimisation. Through proper optimisation, you can improve the ranking of your website in search engines. You have to optimise your website on page as well as off page. On page SEO and Off page SEO both are important for the success of your website.

A senior SEO professional from Seotobiz¹ discusses about the traffic to your site, “The traffic to your site depends on a lot of factors including what SEOs can do for your website. They will certainly help you in tapping the potential traffic to your website if the one already exists. They don't create new set of visitors for you. An SEO will optimize your website and publicize it on other websites to maximize the probability of internet users visiting to your site.” (Ref: Seotobiz, http://seotobiz.com/what_is_search_engine_optimization)

On-Page SEO: On-Page SEO is the SEO on your actual page or blog. “On-page" search engine optimization is what you do on the pages of your website in order to generate more traffic. For this, creating quality content is very important. It improves the user’s overall experience in visiting and exploring the site. On page SEO work includes Meta tags creation, keyword research, keyword analysis, title utilization, keyword density etc. You should always choose the keywords and phrases for your website that are frequently searched by others and whatever you choose should be completely relevant to the products and services you are offering. Make sure that the keywords you're targeting are included in your title and other tags, and also within the first 50 to 100 words of the article. However, do not stuff your page with a lot of keywords because it would be regarded as spamming by search engines.

The main "on-page SEO" components are:

• Page title
• Meta description
• Headings
• Cascading Style Sheets (CSS)
• Images and pictures
• Domain information
• URL structure

Increasing the quality of on page SEO will keep more visitors on your site for longer, as well as increase search engine ranking results.

Don't forget to include links to other site pages appropriate to that particular post. Architecture of the site – Site architecture is also known as site navigation and/or usability. Good quality and well optimized content are desirable, but you also want to provide both positive user experience in the navigation, and friendliness for search engine bots … so be sure to consider the advantages of page speed and unbroken link structure. The faster a page or site fully renders for a user, the more likely they are to stick around.

Off Page SEO: "Off-page" SEO refers to what you're able to do elsewhere on the Internet to attract website visitors. Book markings, Directory submission etc. are some of its features. The back links on site also helps the search engines to find the importance of that site. The more links you have pointing back to your site from other sites that the search engines trust, the higher your site will appear in the search rankings. Search engines give more importance to quality, trusted and natural inbound links. You can do off page optimization by setting up social media accounts on popular sites like Facebook, Twitter, LinkedIn and Google+ so that interested parties can follow you and share your posts. Always keep your preferred keywords and phrases in mind when you update your social media accounts.

Off page SEO is a continual process, needing regular new links; this is why search engines place a priority on the off page factors of a website.

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SEOtoBiz: SEOtoBiz will optimize your website to grow your business. Coming from diverse professional fields, our team comes together to provide wholistic solutions to your SEO requirements. For quotes, you can call at 1(800) 871 9987 or send us mail at info@seotobiz.com. Office is located at Suite 101, 777 Westchester Avenue, White Plains, NY 10604. For more information, visit www.seotobiz.com

SEO-How to optimize your website for Search Engines

One of the ways to enhance your business is to create a website and make people to visit your site. One of the ways to achieve this is Search Engine Optimization. Through this you can optimize your website to make it appear on top of search engines.

How to optimize a website

Gerry Matts of Briodigital¹, a New York SEO and web design company tells-“SEO is a process which causes your website to appear on the first page of a search on Google, Yahoo, Bing, Ask and many other search engines. It is a process because many different strategies are employed to cause your website to appear instead of your competitor’s.” (Ref: Briodigital, http://briodigital.com/search-engine-optimization/)


The following steps help you know how to optimize a website:

1. Add title, description and keywords that target your business on live source code.

2. Use page titles and content with keywords that target your business.

3. Get a Google Webmaster account, which helps you know tany crawl errors and floe of traffic.

4. Use keywords in your links.

5. Use title and alt tags for headings and images.

6. Create maps like Google, Yahoo, and Bing for your business.

7. Create Face book, Twitter and Google + accounts for your business.

8. Improve back links of your website.

9. Create blog for your site and start posting about your website in it.


If you are not familiar with the process, hire a experienced SEO service provider in your local area to improve your business.

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1. SEOtoBiz: SEOtoBiz will optimize your website to grow your business. Coming from diverse professional fields, our team comes together to provide wholistic solutions to your SEO requirements. For quotes, you can call at 1(800) 871 9987 or send us mail at info@seotobiz.com. Our office is located at Suite 101, 777 Westchester Avenue, White Plains, NY 10604. For more information, visit www.seotobiz.com

Get sustainable traffic to your website through SEO

A well designed and user-friendly website is useless if it does not have potential traffic flowing into it. Web traffic can make an enormous difference to your businesses' sales. For any internet business it is a must to ensure sustained maintenance and optimization as far as your online marketing strategy is concerned.

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Search Engine Optimization is one of the online marketing strategies used to gain high traffic flow into your website. 90% of all web traffic from search engines only clicks on the top tier of the search engine results.  Gaining top ranking in the major search engines for your target keywords is an important goal of your search engine marketing strategy.

Why SEO?

People look for information online through the use of search engines. So it is important to get your site listed at the top of every Search engine. That's mainly the reason why SEO is important. Without SEO, your site will become totally lost on the web.

Gerry Matts of SEOtoBiz¹ tells-“It is a fact that about 85% of website traffic is generated by search engines. Organic Search Engine Optimization includes the natural way of achieving high rankings on search engine results, thus attracting traffic through these results. This natural way excludes PPC, paid advertisement, etc.”

It is very important to know and understand the difference between a website and an optimized website. Search engines need to see certain optimization that is placed perfectly before they can include your website on top page.

Some basic optimization to do for your site is

1) Add meta tags such as keywords, title, description, etc.

2) Use on-page optimization.

3) Put external link-building activities so it can boost its popularity.

Doing the above jobs increase the rank of the keyword that target your business. This in turn improves traffic flow into your website. There are other methods like pay per click, email marketing, lead generation, social media etc. to get traffic flow. But SEO is the most cost effective way and produce long-lasting results.

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1. SEOtoBiz: SEOtoBiz will optimize your website to grow your business. Coming from diverse professional fields, our team comes together to provide wholistic solutions to your SEO requirements. For quotes, you can call at 1(800) 871 9987 or send us mail at info@seotobiz.com. Our office is located at Suite 101, 777 Westchester Avenue, White Plains, NY 10604. For more information, visit www.seotobiz.com

How SEO can improve your business

Nowadays people search for everything on the search engines. Over 80% of people in this world are dependent on the internet to search for information. Therefore it becomes very necessary to not only list your business on the major search engines of this world but also to secure better rankings for your business.

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You cannot do business without going online. You will be losing lot of clients if you do so. It doesn’t mean that you put up a website and leave it like that. For a website to be effective as a marketing tool, it must be optimized so that it appears on top of search engine ranks. This can be achieved when you do SEO for your site.

There are a number of ways that a business can benefit from SEO. Below are few ways how you can improve your business through SEO

Improve your Rankings on Search Engines

The top benefit you get from SEO is to be highly ranked by search engines like Google, Bing and Yahoo. Once you are highly ranked, your chances of getting organic traffic are increased. Your work will be to convert the traffic into paying clients.

Targeted Traffic

It is not good enough to get traffic to your web site, the traffic must be targeted. SEO ensures that the right people come to your website. This is possible because SEO can be used to make you rank for the right keywords.

Gerry Matts of Seotobiz¹ tells-“To achieve high organic traffic from search engines, the websites must be optimized for the appropriate search term popularly known as keywords. The position of a website appearing in a search result for a keyword (search term) is known as keyword ranking. The higher the keyword rankings your site gets for its business relevant terms, the better chance you have of getting higher organic traffic”(Ref: Seotobiz, http://www.seotobiz.com/services)

Enlarge your Market

There are many people who live thousands of miles from you who need your products and services. You do not want to be limited to one state or one country.

SEO is one of the best marketing tool that can allow you to reach people from anywhere in the world. That is a way to ensure that your business continues to grow.

Market Research

SEO is a valuable tool to use to remain consistent and in touch with changes in the market. SEO will allow you to continuously carry out market research (keyword research) to ensure that you are always aware of market trends.

For anyone wanting to grow their business, SEO is the sure way to go. Its effectiveness has been proven time and time again.

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1. SEOtoBiz: SEOtoBiz will optimize your website to grow your business. Coming from diverse professional fields, our team comes together to provide wholistic solutions to your SEO requirements. For quotes, you can call at 1(800) 871 9987 or send us mail atinfo@seotobiz.com. Our office is located at Suite 101, 777 Westchester Avenue, White Plains, NY 10604. For more information, visit www.seotobiz.com